STIMULATE is the nation’s only sexual wellness B2B trade show.

Connecting retailers with vendors that support sexual wellness across categories that include personal care, pleasure products, lingerie and intimate apparel, sexual health and more, STIMULATE also provides complimentary retail education to all registered attendees with our STIMULATE+EDUCATE experience.

Whether you want to introduce sexual wellness as a small category to your current store assortment, want to gain new vendors to your existing sexual wellness offerings or are looking to learn how to be a stronger, more profitable retailer, STIMULATE is for you.

To discover how to bring more PLEASURE to your store and customers , explore PRODUCTS that can boost sales and assortment plus gain retail insight on how to increase business PROFIT through the $45B annual sexual wellness market, save the date for STIMULATE on July 24 & 25, 2023, in Nashville, TN.


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July 24 & 25, 2023 in Nashville, TN.

STIMULATE was created to connect sexual wellness industry vendors, suppliers
and resources to retailers and online sellers.


With a core focus on enhancing attendee success, STIMULATE will provide the following key experiences at its debut show in July 2023.

• Vendor Connections

• Operational Resources

• Educational Experiences

• Social Opportunities

• Fashion & Product Showcases

• & Much, Much More!

STIMULATE will also introduce attendees to:

STIMULATE+EDUCATE – A complimentary educational experience featuring industry leaders and retail experts to help retail owners, operators and online sellers thrive in their unique business goals and sales

STIMULATE+AFTERHOURS – A social, networking opportunity for all show attendees to engage, connect and have some fun!

STIMULATE+AWARENESS – A charity focused experienced that brings awareness to some causes near and dear to the sexual wellness community, with each year these organizations changing.

PLUS… attendees can look forward to a two-day experience just blocks away from the legendary Broadway Street in Nashville, TN!

Secure your room now! 


The sexual wellness market supports retailers and online sellers that include fashion merchants, hotel gift shops, specialty boutiques, adult novelty stores, intimate apparel shops, gift merchants, health & wellness businesses and much, much more.

Our diverse assortment of vendors includes but is not limited to:

• Pleasure Products

• Lingerie & Intimates

• Lubricants & Grooming

• Costumes & Fetish

• Bath & Personal Hygiene

• Reproductive Health

• Fashion Accessories

• Games, Gift & Novelty

• & More

Follow along for show updates at @STIMULATETheShow on Instagram.


As a retailer, online seller or marketplace seller, STIMULATE is complimentary to attend.

Let us know you’re coming… secure your spot now!


Hotel Block With Preferred Rates Available Now.

(Rates Available July 23-25, 2022) 

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