ASD Show Announces August 2013 Educational Line-Up

The upcoming ASD Show – the world’s widest variety general merchandise trade show for retailers – announced it’s educational line-up for their August 2013 show, taking place August 4-7 in Las Vegas at the Las Vegas Convention Center. Together with the Internet Merchant Association (IMA), the ASD Show will deliver stand-out educational experiences for attendees of the show to “Learn & Earn”, focusing on how retailers can gain visibility and sales for their stores. All sessions are FREE to registered attendees of the ASD Show.

Among the 2‐day ASD & IMA sessions include Jon Goldman, “Maximum Social Marketing, Minimum Time” and James Hsieh, “How to Properly Use Google Advertising to Quickly Increase Sales for your Website”, as well as new speaker, Suzy Teele, “Holiday Event Marketing: The Secrets to Busy Sidewalks”. IMA will also have a schedule of returning speakers, Mike Effle, “Branding YOU. Get Out of the Shadows and Build Your Own Brand” and Rick Wilson, “So You Want to Be an E‐commerce Seller? 10 Things You Need to Know Before You Start”.  An full overview is available here, as well as a select peak at some of their sessions is identified below.

* Maximum Social Marketing, Minimum Time

Jon Goldman, President, Brand Launcher

This crash course reveals simple techniques and tools to harness social networking, video, and viral marketing.

* Holiday Event Marketing: The Secrets to Busy Sidewalks

Suzy Teele, Chief Operations Officer, SnapRetail

This session shows how you can develop successful online marketing campaigns, leverage marketing to launch a well attended in‐store event and create social media buzz around your brand during the holidays.

* Social Media Marketing Made Simple

Ron Cates, Director New Marketing Development, Constant Contact

This information‐packed session will review the essential strategies and best practices a business or organization should understand in order to successfully get started with social media marketing.

* Leveraging Social Media for In‐store Events

Steven Paul Matsumoto, Founder&CEO, Stigmare, Inc., & Melissa McGraw, Founder, The Fashion Potential

In this session, you will learn about strategies and toolsthat you can leverage to use social media to enhance and extend the impact of your in‐store events.

* A Retailers Guide to Maximizing Sales ‐Online and Offline

Suzy Teele, Chief Operations Office, SnapRetail & Bill McNulty, Publisher, Independent Retailer Magazine

Learn how understanding your customers can point the way to making small changes that have a big impact on your sales.

To learn more about the ASD Show, register for FREE (retailers only, in advance) and gain a full overview of their educational line-up, visit www.asdonline.com.