Handmade Items & Retail Education Stand Out At ASD Market Week
ASD Market Week is in full swing, and over forty thousand retailers are experiencing what ASD is known for – efficient, one-stop shopping that offers retailers a place to discover exciting new products, connect with longtime favorite vendors and of course, become introduced to the latest trends in retail. Additionally, ASD Market Week is the place to be when it comes to gaining outstanding retail education to bring back to your stores – whether you sell online, offline or both.
Kicking off the day was internet marketing author Jim Cockrum who delivered time-tested, proven strategies on how to excel in selling online. Attendees of his presentation left with insight on how to sharpen their business instincts, strengten their internet and email marketing, as well as ways to increase their customer loyalty. An attendee favorite from past ASD Market Week’s, Cockrum welcomed a full house of attendees that left energized and ready to hit ASD show floors with a stronger business strategy in mind.
Additional speakers today included Mercedes Gonzalez of Global Purchasing Companies, who shared the ins and outs of navigating the ASD show floors, as well as Morgan Remmers of Yelp who offered insight on how retailers can increase customer reviews online. Plus, Co-Founding Partner Rita Lin of Lee & Lin IP shared her expertise on why entrepreneurs need to understand intellectual property and how it compacts their businesses. Other presentations that took place included David Salisbury of All Receipts, sharing insight on digital receipts and the future of retail, as well as Cathy Wagner of RETAILMavens who discussed open to buy dollars and identifying more cash in your store. A power hour keynote that began at noon was also presented by KIZER & BENDER, who shared with Retail Minded that “the ASD attendees are always a favorite to work with because they are eager to learn and engaging to connect with.”
Education at ASD Market Week continues throughout the duration of the show, with sessions taking place at ASD and in their SOURCE Direct section, as well. For a full schedule of education, click here.
Education aside, handmade items were among some favorite finds at ASD Market Week on day 2. New to the Cash & Carry section of ASD is a “Handmade” section that features a variety of handmade items that include necklaces, bracelets and other accessories – as well as an emerging trend from Kritter Klips that feature various, furry ear accessories. Perfect for children stores, novelty merchants, costume shops and more, Kritter Klips made a statement on the floors of ASD and will undoubtedly make a statement in retailers near you.
For more ASD Market Week discoveries, check out the adventures of ASD Market Week from day one here. Be sure to follow hashtag #ASDShow on Twitter, Instagram and Facebook, as well. Finally… if you want to experience ASD Market Week for yourself, mark you calendars now for July 29 – August 3, 2016, when ASD returns to Las Vegas for their next market week.