Trade Shows, Vendors & Your Success
Time and time again, we hear from retailers that they are too busy to attend trade shows. Even worse, we hear they can’t afford to. Our mindset, however, is that in order to grow and maintain a successful retail business in a competitive marketplace is that attending trade shows should be a priority.
Why, you may ask?
For starters, there are vendors at trade shows you may never have met or discovered had you not attended. And since vendors and their respective products help keep the heartbeat of your store alive, we can’t imagine why you WOULD NOT attend trade shows.
As a sample to what kind of vendors exist, we’ve identified ten not to miss vendors that will be at the upcoming ASD Show in Las Vegas from August 3-6, 2014. Note that some are new to ASD this upcoming August, while others are regular exhibitors. Either way, all are great examples of vendors you can’t get to know unless you meet them face to face at a trade show.
My Saint My Hero – NEW – Inspirational Gifts, Jewelry & Celebratory Jewelry
Kuretake Zig – NEW – Stationary Products, Arts & Craft Goods & More
Wide World Business Inc. – NEW – Home decor, Houseware , Seasonal Goods, & More
Bon Bons Jewelry – Custom, High Quality Lockets & Other Jewelry
Melie Bianco – Handbags, Clutches, Sunglasses & More
Street Level – Stylish Handbags, Crossbody Bags & More
Frontier Fashion – Fashion Sunglasses
Lagaci Sport – Young Contemporary Activewear & Apparel
Rockin Footwear – Sandals, Shoes, Flipflops
De Novo Imports – Timeless & Fashionable Costume Jewelry
While this is just a snapshot among the 2,600 plus vendors at each ASD Show, it serves as a reminder to the value of attending trade shows and the importance of meeting new vendors, strengthening existing vendor relationships and consistently seeking strong inventory for your store.
Photo Credit: Bon Bons Girly Boutique