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Why Your Business Should Invest in the iPhone 6

With nearly 7.3 billion mobile devices out there for only 7 billion people, according to AdWeek, Apple may be working even harder to corner the market. According to DigiTimes, Apple is poised to sell over 200 million iPhone 6 units in its 2015 fiscal year. In order to make this many sales, Apple has to have an outstanding product. If you’re looking for the right device to run your business, read the following reasons why the iPhone 6 just may be that device:

Camera Quality

Photos and images are a must-have to successfully market your business. MTV Roadies’ increased their Facebook clicks by 1,290 percent with the help of photos, states a case study by Convince & Convert. However, today’s pace makes it unwise to save and store your photos and videos to upload to your social media accounts at a later time. Instead, you need a smartphone camera that can take high-quality images that can be posted immediately.

The iPhone 6 camera features iSight technology that can take time-lapse videos, slo-motion and HD-quality shots. Its exposure control, optical image stabilization and panorama ability make it easy to capture footage to share with your Twitter following, post on Instagram or save for your business partners to look over.

Battery Life

Having to continuously use your smartphone usually means you also need to be tethered to an outlet to recharge. But, updating your blog, sending files to your business partners or tweeting to your fans won’t wait for your phone to charge. Luckily, the iPhone 6 houses a 1,810mAh non-removable battery that can last 10 hours with constant video player use or days with little use without the need to recharge. This means you can spend more time doing your work and less time waiting next to an outlet.

Connectivity Options

The most impressive smartphone camera and battery in the world doesn’t mean much if you can’t connect to the Internet to share them. The iPhone 6 isn’t just fast, with up to 150 mbps for fast download and upload speeds, but it also has Voice over LTE to help with clear calls, which is essential when talking about a project with your clients or helping a customer.

Screen Size

Business owners on the go need a smartphone screen that is big enough to read social media updates, emails from customers and website analytics. The iPhone 6 features a 4.7-inch retina HD display with 325 PPI resolution. Not only does the screen ensure there’s plenty of room, but the high resolution and contrast help align your photos and let you see them with crisp precision.

Apps

Streamline your photo and video process by picking up some of the best apps for the iPhone 6. For example, Hyperlapse is connected with Instagram and helps users shoot high-quality time-lapse videos by stabilizing the footage. You also can edit your movies on your smartphone with iMovie. You can animate titles, add a soundtrack and use filters. Or, if you’re looking to curate articles for your social media channels, Pocket lets users save business articles and videos to read or post later. All of these apps let you get more creative with your marketing and business practices.

Photo Credit: Social Monsters with permission to use


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