IN THE SPOTLIGHT – Baby Capes
This week’s featured product for babies and children is Baby Capes.
Baby Capes is an innovative outerwear product invented by two moms from West Virgina. Designed to make getting babies and toddlers in and out of car seats and strollers an easier process since you can eliminate bulky winter coats when using Baby Capes, this brillant product is a must have addition to every baby and toddler’s wardrobe! Already a favorite in my house, Baby Capes offers some valuable selling points for retailers that sell this genuis product, including:
1. Made in the USA – always great, particuarly in our current economic times!
2. Versatile in use – from car seats to strollers to front facing carriers and more!
3. One size fits all from babies to toddlers up to about 4 years of age – even working as a poncho for years after!
4. Easy on and off features make using Baby Capes quick, accessible and ideal for moms and kids both! There is slit in the back, two arm openings in the front, CSPIA approved buttons near the neck line and a cozy hood that makes this product both comfortable and practical.
5. Most important – MUCH safer than adding bulky layers under child protecting straps in car seats and strollers. Eliminates the possibility of altering the safety of these straps.
Aside from offering a great product, Baby Capes is dedicated to the safety of children and reminds all of their customers this when purchasing their product. They also have a link on their website dedicated to the safety of carseat installation. You can view this here, as well as learn more about Baby Capes – http://www.babycapesonline.com/safety.html.
Baby Capes is, in my opinion, going to explode in the marketplace in the years to come. Still fairly young in their retail outreach and press, Baby Capes has exciting plans ahead of them to grow this fabulous line and reach out to families through stores everywhere. Be among the first to introduce Baby Capes to your community! Wholesale prices range from $30 to $40 and retail prices begin at $59. Opening orders need a six peice minimum, however the assortment of colors and fabrics you choose from is up to you. With a great variety of colors and fabrics available, you will be re-ordering in no time.
Learn more about Baby Capes by visiting www.babycapesonline.com or contact them directly at 304.582.8070 directly. All press and wholesale inquiries can be directed to this number. You can also email Baby Capes at sales@babycapesonline.com.
Through our IN THE SPOTLIGHT section, we offer retailers and wholesalers the opportunity to link together by being introduced to each other as well as general consumers. If you would like to be considered for IN THE SPOTLIGHT, please email Retail Minded at nicole@retailminded.com.










Laura Rahilly
My sister uses this baby cap and it is easy to use, warm, stylish and convenient. I will absolutely want one when I have children!
Ted Hurlbut
Looks like a great item for baby and maternity boutiques.