RETAILER SPOTLIGHT – Gamma Player
In 2007, Chicago was graced with the presence of innovative Gamma Player. With the urge to bridge music, fashion and art. Owners Jeff Mills and Yoko Uozumi have a back ground in music which both engaged in for over 15 years. Through music business and travelling around the world, they have come across so many interesting designs and clothing, which was never introducted to Chicago nor even to US. They have a pure desire to share what they see with the people here. Also they want to exploit our artistic concepts not only via music but via fashion and art. By acquiring a (retail) location, it enables Gamma Player to host some art exhibitions there as well. Their main customer is the risk taker, the person who doesn’t want to see themselves coming and going and with brands such as Julius, Odeur, Jean-Pierre Braganza, 24/7 Suit, JSP, loyal clients can be ahead of the local fashion curve. Both Uozumi and Mills are the eyes and ears of new talent scouring Paris/Milan fashion week/ some shows in Tokyo. Knowing that there is always an original piece or a story to tell about the creation of the garment and having the patience to guide the consumer to what best fits within their lifestyle, Gamma Player makes shopping in general a truly positive experience.
Store Location:
2035 West Division, Chicago, IL 60622
Products:
Womens and mens clothes. Accessories such as bags, jewelries. A small collections of books and CD/DVDs.
Price Point:
$70 – $1000. but majority of items are around $300 – 500.
Contact: Yoko Uozumi / info@gammaplayer.com
Retail Minded has partnered with leading, international fashion and retail service business Nolcha for a new section on the Retail Minded Blog, “Retailer Spotlight”, introduced in January 2010.
The Retailer Spotlight showcases independent retailers who stand out in the marketplace for a variety of reasons, including product assortment, store merchandising and their participation within their respective communities. There are many leading boutiques in the marketplace, but with the help of Nolcha, Retail Minded is choosing the select few that stand out amongst the rest to showcase. Make sure to check back with Retail Minded each week to learn about a new, leading boutique in the marketplace. Learn more about Nolcha by visiting www.nolcha.com.









