STIMULATE Announces Sexual Wellness Keynote Speaker, Author and Somatic Educator Pamela Madsen

Nashville, TN – May 2, 2023 – STIMULATE: A B2B Sexual Wellness Trade Show looks forward to welcoming Author, Founder of and Somatic Wellness Coach Pamela Madsen as a keynote speaker to the upcoming STIMULATE Show taking place in Nashville, TN on July 24 + 25, 2023.

Madsen, a Somatic Wellness Coach with a Master’s degree in Education, has coached hundreds of women and couples on their own personal journey back into their bodies. Madsen founded Back to the Body, Inc and The Back To The Body Method™, now in its twelfth year. A pioneer in fertility and sex advocacy, she also was the Founder and first Executive Director of The American Fertility Association. She is a veteran speaker, educator, and has been a blogger for The Huffington Post, Psychology Today, and more – including the Author of Shameless: How I Ditched The Diet, Got Naked, Found True Pleasure and Still Got Home In Time To Cook Dinner (Rodale, January 2011), and was featured in Orgasmic Leadership: Profiting from the Coming Surge in Women’s Sexual Health and Wellness by Rachel Braun Scherl – one of many times that Madsen has been called a “vagipreneur”.

STIMULATE looks forward to Madsen bringing both her sexual wellness leadership and business leadership to our stage, delivering a keynote presentation titled The Erotic Equation: How to Evolve Your Life + Your Business Through Sexual Wellness. In this keynote presentation, attendees can expect to be shocked, surprised and supported with sexual facts, wellness insight, and business offerings to help them in their future growth of the sexual wellness market place. Leveraging her experience as a vagipreneur, the founder and first executive director of The American Fertility Association, and her current role of delivering erotic retreats for women, Madsen will share ways to overcome obstacles, lean into more accessible sexual and business experiences, as well as identify how to create more desire in your personal and professional life. Attendees can look forward to leaving this keynote presentation with a yearning for more… in many, many ways. Finally, Madsen will reveal the key to welcoming women into your business from across multiple generations, with a core emphasis on supporting the more mature – and too often overlooked – woman. This is a session you won’t want to miss!

With the sexual wellness industry expected to reach 65+ Billion in global sales by 2026, STIMULATE looks forward to bringing vendors, manufacturers, distributors and brands together to connect with retailers, spas, online sellers and more. This B2B trade show is unlike any other in the market, and will include a variety of educational experiences designed specifically for retail operators

I’m really excited to share my insights about what women are seeking when they shop for pleasure and intimacy products! Sexual wellness is a term that has just begun to reach the vanguard, the very idea of sexual wellness is a new concept for our modern society. We’re finally beginning to connect sexual wellness to overall health – from mental to physical to the entire holistic person. Sexual wellness is a society permissioner that we’ve never had before, the reframing of sex that permissions people to seek,” shares Madsen. 

As part of the STIMULATE experience, there will be complimentary retail, product and industry education within the STIMULATE+Educate part of the show. Beyond connecting with vendors and gaining valuable retail education to help attendees reach their business goals and understand the sexual wellness industry better, STIMULATE will offer social and networking experiences through STIMULATE+AfterHours. This includes a Happy Hour on the Opening Night of the show with artist Aly Cutter from Nashville performing.

STIMULATE is a dynamic, engaging B2B experience and Pamela Madsen is the perfect addition to this. We are so thrilled to welcome Madsen to STIMULATE and are confident our attendees will gain valuable insight to bring back to their stores and businesses from her insight. It’s an honor to welcome her to our debut show, and we hope both our vendors and retail attendees take the time to learn from such a praised industry leader within the sexual wellness community,” shares Nicole Leinbach, Founder of STIMULATE. 

STIMULATE: A B2B Sexual Wellness Trade Show will take place July 24 & 25, 2023, in one of America’s most vibrant cities, Nashville, Tennessee.  Held at the beautiful Holiday Inn & Suites just a short walk to Nashville’s booming Broadway Street, preferred room rates are now available and registration is open, as well.

Vendors interested in participating in STIMULATE should email for more information. 




Retail Minded is an internationally recognized media company that is committed to delivering quality news, education and support specific to retailers and online sellers. Founded in 2007 by retail thought leader, Author and Professor Nicole Leinbach, Retail Minded introduces retailers to leading industry resources, merchant specific news and timely education to help commerce professionals thrive. Retail Minded proudly produces the Independent Retailers & Sellers Conference bi-annually in Las Vegas each year and works with a variety of retail focused businesses throughout the world and will debut the nation’s first sexual wellness B2B trade show in 2023. Explore more about Retail Minded at


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