3 Ways to Market Your Small Business for Less
By Briana Moriarty, Marketing Communications Associate at Star Micronics. When you’re an independent retailer or a small
Social Media Marketing for Small Retailers: The Real Cost of DIY vs. Expert Help
Contributed by Lauren Reid, Director of Franchise Agency Services, G/O Digital. Social media marketing – every independent store
5 Demographics Your Business Can Capture
According to the Chartered Financial Analyst (CFA) Institute, there are new market demographics developing that are
How Retailers Can Benefit from the Social Influence of Customer Reviews
By Matt Parsons, Chief Customer Officer at PowerReviews There’s no doubt that social media is growing in
Best Practices for Social Media
Social media is a powerful tool to share life events with friends and family. However, there
3 Easy Ways To Improve Your Business Next Year
The drop of the ball is a chance for you to make changes in your life.
The 4 Biggest Changes Coming to Social Media Marketing in the Next 6 Months
So many small business retailers struggle with social media. How to build a fanbase, how to
Indie Retailers Challenge Big-Box Stores on Social Networks
In the past, it was hard for consumers to find information. Businesses’ only option was to
Working on Valentine’s Day? 3 Last-Minute Ways to Boost Business
With Valentine’s Day less than 48 hours away, procrastinators everywhere are scrambling to make last-minute plans








