Promoting Independent Stores and Shopping Local
It's hard enough to battle your racks against big box retailers such as Macy's and
Getting Rid Of The Bling
Consumers today are embracing the reality of their paychecks, or lack of them, and spending accordingly.
Boutique Extras – What Are They?
A lot of my retail clients ask me what they can do to help them stand
Buying When You Already Have Too Much Inventory
Many small business owners are inspired to own their business because they want to surround themselves
Hiring Emloyees – A Few Things to Consider
Hiring employees can be a very challenging process. There are many things to consider when determining
Customer Loyalty Programs – Are They Worth It?
Have you ever returned to a store of any kind, such as an apparel boutique, nail
#1 Thing To Do To Compete Against Big Box Retailers
Clients often ask me what they can do to keep up with big box retailers, particularly
Do You Really Know Your Customers?
Recently I visited one of my favorite streets in Chicago that is filled with different boutiques,
How Consumers Perceive, Learn, and Remember
Retailers often neglect at least one and often two of our five senses when creating their
5 Retail Mistakes to Avoid
Statistics show that about half of all small businesses make it past two years. Accepting this








