This week’s featured baby and toddler wholesaler is Hedvig Bourbon.

Designed for moms and dads on the go, Hedvig Bourbon offers  an assortment of baby diaper bags, stroller accessories and more that are both functional and stylish. When first time mom Hedvig Bourbon had her son, Lucas, she was bored with the lack of fashion and function in the current assortment of diaper bags in the stores. Soon her kitchen became her studio and envious moms at the park started asking about her bags. Hedvig Bourbon, the diaper bag and accessories collection, was born.

Bright colors, crisp designs and durability highlight this assortment of products. Handmade in New York City (love that it’s made in the USA), this fun collection of goodies will leave moms and dads looking stylish without screaming “diaper bag”. Influenced by her Norweigan background, designer Bourbon brings to life a fun and fresh approach to getting out and about with your little ones. Included in her assortment of products is a great netting cover to keep those icky summer nats and more out of your little ones way.

The Lucas bag, as shown in the photo above, retails at $258 and is offered in a variety of colors and patterns. But don’t let it’s good looks full you. It is also very functional – providing inside pockets for bottles, keychains, cellphones and so much more. Looking for diaper carriers without the whole bag? Their Judabee pouch retails at $38 and provides just enough room for wipes and a couple diapers. Super cute and super practical. Another fabulous product is their stroller lining. Moms on the go know how useful this can be – especially because spills, spit-ups and more can easily be cleaned up since this is machine washable! This retails at $107 and to make it even more exciting, there are options available that match diaper bags and diaper pouches!

Haven’t heard enough? Visit www.hedvigbourbon.com to learn more. You can also email them directly for wholesale prices and availability at info@hedvigbourbon.com. Phone calls can be directed to 646.209.4422.

Through our IN THE SPOTLIGHT section, we offer retailers and wholesalers the opportunity to link together by being introduced to each other as well as general consumers. If you would like to be considered for IN THE SPOTLIGHT, please email Retail Minded at nicole@retailminded.com.