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Make More Money When You Source Your Inventory at ASD Market Week

No one knows your customer better than you, so aim to please when it comes to offering your customers what they both want and need. A great way to do this is by shopping ASD Market Week – your Affordable Shopping Destination – in an effort to stock your store with the latest trends in fashion, accessories, beauty, gift, novelty and more.

ASD Market Week is the largest wholesale trade show of its kind in the United States, and covers 9 different merchandise categories. From quality apparel to trendy children’s clothes to fashion focused accessories to convience store goods to home decor, there’s something for everyone at ASD. Whether it’s classic cubic zirconia earring studs or the latest must have satchel in all of Spring’s hottest colors, ASD introduces you to vendors that have what your customers want. And just like you know your customer best, you know that having variety in vendors to choose from is important, as well. With over 600+ vendors ready to meet you in the fashion and accessory categories alone – and a show total of 2K plus vendors – ASD is a must attend event.

Make More Money in Your Store

Attending trade shows and allocating dollars towards inventory is no easy task. After all, you’re busy… and getting out of your store is an accomplishment in itself. Add on the resposibilty of buying for your store and BOOM… just like that, you’re overwhelmed. Fortunately, ASD makes this as easy as possible for you. Not only are there two times a year for you to visit ASD, but it’s held in sunny Las Vegas – making your trip to ASD both work and (if you allow yourself) play. The even more rewarding part, however, has yet to be unveiled – and that’s that ASD offers affordably priced merchandise that allows smaller merchants to make higher profit margins. Yes… you read that right… retailers who buy from ASD make have higher margins on their inventory, allowing them to make more profit in their stores. Pretty nice, huh?

Creating the Perfect Inventory Mix

Whether you are a seasoned retailer or a newbie, one of the ongoing responsibilities you are bound to battle is creating the perfect inventory mix for your store.

In any retail category – whether in the grocery market or fashion and accessories, as examples – there are two basic categories of inventory to identify. These are recognized as your staples and your statements. Taking milk, as an example, this is a classic staple item which can you can expect to find at any store that sells grocery related items. A statement, on the other hand, is an item that is meant to lure customers into your store for a temporary period of time. An example of this may be when a customer is grabbing a jug of milk, they may also notice some eggnog on a nearby refrigerated shelf. The result? They impulsively add the eggnog to their shopping cart and the retailer gains a sale that wasn’t originally planned by this customer. This scenario is explained as staples and statements – and is further explained here.  The lesson to take away, however, is to be sure your store offers both.

Does it?

If you’re looking to create a dynamic inventory mix for your customers to return again and again to your store, make sure ASD is on your to-do-list for 2015. Learn more and register now for the upcoming March 1-4, 2015 here. 


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