Ways To Market Your Independent Retail Business
Unlike sales, marketing can't be measured quantitatively. Because of this, independent retail and wholesale business owners
Boutique Extras – What Are They?
A lot of my retail clients ask me what they can do to help them stand
Is Your Copywriting Hurting You or Helping You?
Copywriting can be a tricky thing. Some of you may not think twice about it while
Do Designers Need “Look Books”?
Often my designer and artist clients ask me if they need to invest in developing a
Customer Loyalty Programs – Are They Worth It?
Have you ever returned to a store of any kind, such as an apparel boutique, nail
More Than Just Etsy – Introducing Artfire.com
It's no secret that retail is competitive. Whether you are walking through a mall or walking
Managing Inventory In Tough Economic Times
I think we have all faced it by now – retail is tough out there. It
Selling Your Homemade Goods
As the economy continues to struggle, many people have tried to supplement their income by selling
Markdowns vs. Discounts – What’s the Difference
When you are running your own business, you know how important every penny is. So when
Pricing Your Products
Many small based wholesalers struggle with how to price their product. For starters, they often neglect








